| Q3: What’s the story behind your product (i.e why did you create it and what made you get into this market etc)? |
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| Q3.1: Why should anybody listen to, or believe a word you say? |
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| Q4: Do you have an existing sales page? If so, what is the URL? |
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Q5: Please list the 5 strongest features that your product has:
Example: Feature 1: It has 50 chapters, and an audio section
Example: Feature 2: It is a digital product, available immediately
Example: Feature 3: It teaches you how to achieve “X”
Example: Feature 4: It’s easy to read, with checklists and mindmaps included
Example: Feature 5: There is also access to a special forum for existing members |
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| Q6: Please list the 5 strongest benefits that your product gives people (i.e, what will they ultimately GET from using your product?): |
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| Q7: Can you tell me what makes your product different to your competitors? |
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| Q8: Is there an FAQ section on your website/for this product already? If so, please provide details of how I can get a list of these FAQs: |
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Q9: Please describe your target customer. Here are some examples:
Example: The person I am aiming to attract is male, ages 18-30, already knows what he want to achieve but needs a system or product to it.
Example: The person I am aiming to attract is female, works from home, has no idea how to lose weight, but needs to lose 15 lbs before her wedding…
Example: The person I am aiming to attract is either male or female, has lots of money and hangs out on the dating forums x,y,z…they also would likely have tried certain products and failed, and they have found me through affiliates already warming them up to my product…
(the more specific your target market is, the better. If you’re having problems with this, email me and we’ll get it nailed!) |
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| Q10: What is the price of your product? |
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| Q11: What is the guarantee terms of your product? |
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| Q12: How is the product delivered to the customer? |
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Q13: What are the special incentives such as bonuses, extras, time-limited or quantity-limited offers you make to the customer?
(Any method that will show scarcity or special advantage to those who act now should be included here) |
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| Q14 How did you hear about us? |
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